Course description
Online Marketing /eBusiness
Marketing 5M2069 or eBusiness 5M0828
This one-year course is an ideal entry level qualification for all aspects of the growing online marketing sector in Ireland. This online marketing programme allows students to appreciate the opportunities presented by the web and e-business to successfully market products and services. You might want to design a new website, manage a company’s content for social media, or create an advert or campaign. You will develop a broad range of practical web and social media technology skills and a detailed understanding of digital marketing.
COURSE CONTENT
• Digital Marketing • Marketing Practice • eBusiness • Behavioural Studies • Applied Economics • The Internet • Communications • Work Experience • Word Processing • Web Authoring • Advertising • Business Administration • Start Your Own Business • Language Option
CERTIFICATION:
• QQI Level 5 in Marketing 5M2069 or eBusiness 5M0828
CAREER OPPORTUNITIES
Graduates may pursue a degree in many Technological Universities around the country or, alternatively, may seek immediate employment in a range of marketing concerns. The Digital Marketing option will allow students to progress to colleges like DCU, Maynooth, TUD, Technological University of the Shannon Athlone, UCC, NUIG, for marketing courses as well as other colleges for general business or eBusiness certificates and degrees.
EXAMPLES OF HIGHER EDUCATION PROGRESSION:
Maynooth: MH404 Marketing (Level 8, 4 Years) DCU: DC240 Marketing Innovation and Technology (MINT) (Level 8, 4 Years) DCU: 241 Digital Business and Innovation (Level 8, 4 Year) TUD – Blanchardstown: TU777 Business and Information Technology (Level 8, 4 Years) Dundalk Institute of Technology: DK711 Business and Technology (Level 7, 3 Years) TUD – Blanchardstown: TU920 Digital Marketing (Level 8, 4 Years)
ENTRY REQUIREMENTS
• Leaving Cert or LCA
• Mature students of all backgrounds
• Other equivalent qualification
All applicants will be interviewed
regardless of previous qualifications.
Apply directly at www.dunboynecollege.ie
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