Online Marketing/eBusiness Level 5

Price: POA
Duration: Academic year Sept 2020 - May 2021
Further Education and PLC

Course description

What is Online Marketing/eBusiness?

This one-year course is an ideal entry level qualification for all aspects of
the growing online marketing sector in Ireland. This online marketing
programme allows students to appreciate the opportunities presented by
the web and eBusiness to successfully market products and services. You
might want to design a new website, manage a company’s content for
social media, or create an advert or campaign. You will develop a broad
range of practical web and social media technology skills and a detailed
understanding of digital marketing.

Course Content
The following modules will be offered:
• Digital Marketing • Marketing Practice
• eBusiness Studies • Behavioural Studies
• Economics • Media Analysis
• The Internet • Communications
• Work Experience • Word Processing
• Safety and Health at Work • Web Authoring

QQI Level 5 in Marketing 5M2069 or eBusiness 5M0828

Career Opportunities
Graduates may pursue a degree in many IT colleges around the
country or, alternatively, may seek immediate employment in a range of
marketing concerns. The Digital Marketing option will allow students to
progress to colleges like DCU, Maynooth, DIT, Athlone IT, IT Tallaght,
UCC, NUIG, for marketing courses as well as other colleges for general
business or eBusiness certificates and degrees. Students may also apply for
any of the colleges listed under Business.

Higher Education Progression
Maynooth: MH404 Marketing (Level 8, 4 Years)
ITB: BN010 Business and Information Technology (Level 7, 3 Years)
Dundalk: DK711 Business and Technology (Level 7, 3 Years)
ITB: BN119 Digital Marketing (Level 8,4 Years)

Entry Requirements
Leaving Cert or LCA • Mature students of all backgrounds • Other
equivalent qualification • All applicants will be interviewed regardless
of previous qualifications • Apply directly at

Course Enquiry

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