Career Zoo Saturday 14th September

careerzooCareer Zoo is one of Ireland’s most popular events for professionals and graduates looking to advance their careers in Ireland. Those attending will meet with Ireland’s leading employers that are now hiring for a multitude of jobs. Also at the event will be some of Ireland’s top course providers with information available about professional courses, upskilling and conversion programmes.

The event in the Convention Centre Dublin will be Career Zoo’s 6th event, the first of which took place at Mansion House, Dublin in January 2011.

10,000 people are expected to convene at the CCD on September 14th for what is hoped to be Career Zoo’s biggest event to date.

There will also be career workshops by industry leaders, a tech-box featuring a host of tech activities and a career clinic hosted by Hays Recruitment – anyone interested in applying for the career clinic can do so at careerzoo.ie.

Sponsors of the event include IrishJobs.ie, Amazon Web Services, Murex, Pramerica and the Irish Research Council. Other employers include: Accenture, AOL, Aon, Boston Scientific, Cartrawler, Certus, Ericsson, Hays Recruiting Experts Worldwide, Indaver, Johnson & Johnson, Maxim Integrated, Open Hydro, Origina, SIG, Taxback.com, Unum and Workday.

Admission is completely free of charge however those interested in attending are advised to register in advance at www.careerzoo.ie to gain faster entry on the day.

Doors are open from 10am to 5pm on Saturday 14th September.

For more details visit www.careerzoo.ie

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Renowned Digital Marketing Course Comes to South East

digital marketing courseIrish Times Training has joined forces with the Irish Internet Association to offer a Diploma in Digital Marketing. The course will commence on September 18th and run over 13 weeks (6pm to 9pm) at the NAS Training Centre in the Cleaboy Business Park, Waterford.

The course is aimed at any organisation or business that wants to gain a better understanding of the ever evolving digital landscape and will enable all participants to develop a focused digital marketing strategy.

Over the course of the 13 weeks the modules will include digital marketing strategy, SEO, online advertising, mobile web, social media, online PR and many more. The trainers are comprised of some of the most well regarded names in the digital media industry, including Conor Pope of the Irish Times, Digital marketer Krishna De and Gareth Dunlop, a digital strategy expert. “We’ve seen a remarkable change in the kind of skills that people see as being of value. Right now, there is a great demand for digital marketing skills” said Una O’Hare, General Manager at Irish Times Training. “We’ve trained individuals in digital marketing to give them an edge on the job seeking front, SME owner managers who want to embark on their own digital marketing strategies and government departments, finance, recruitment, PR, arts and health organisations are also keen to deliver their message in a cost effective way.”

Ray Power, Manager with NAS Training Centre is delighted that such a practical and informative training course will be held at the training centre. “The modules within this course will be invaluable to any business that wishes to optimise its presences through digital media. It is one of the few courses of this calibre that is available in Waterford and the South East and is destined to have a very positive, long standing impact on those who attend.”

Joan Mulvihill of the Irish Internet Association said “It’s important to recognise that such digital marketing skills and strategies are complementary to offline ‘traditional’ marketing.”

“Investment in growing your digital marketing skills presents an immense opportunity for marketing professionals to be at the cutting edge of their profession, to take their business to a market leading position and ultimately to grow the business in a measurable and cost effective way”, she added.

For further information about the Diploma in Digital Marketing check out www.nas.ie

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Irish Universities Attracting Least Funds

university fundingAccording to a study carried out by London-based Times Higher Education magazine, universities in Ireland and the UK are least valuable to big businesses. The study examined how the world’s top universities compete for research funding and showed that Irish academics attracted the smallest amounts of money from companies for carrying out research, compared with 30 other countries.

The results showed that university based researchers in Korea, the top ranked country, attracted an average of €77,700 each from private sector investors, while researchers here received an average of €6,600 each in funding. The top five countries were Korea, Singapore, the Netherlands, South Africa and Belgium. While the UK, Austria, Norway, Portugal and Ireland made up the bottom five.

Editor of Times Higher Education magazine, Phil Baty, said that Irish universities are being overlooked by investors when trying to secure funding from businesses. The magazine also said that universities in the UK and Ireland need to understand that in a time where companies survive through innovation, ideas can no longer be kept within the walls of academia. It said that the future was less about teaching and research and more about knowledge transfer.

The study measured the research income that hundreds of world-class institutions around the world are receiving from industry; applying a simple method for calculating the apparent success of a country without attempting to dissect the research categories. It is for this reason that the results are quite limited and have been very different to the magazine’s recent list of the world’s best universities, for example; India was ranked the fifth most valuable country for attracting research funding in this survey but its three universities didn’t even make the top 200 in the overall world university rankings.

Success in the survey was achieved by countries having links between researchers and large manufacturing bases like automobile manufacturers. Mr. Baty said, “These universities were set up to respond to the industry’s needs.” He also added that these successful countries are highly focused on forging these links. Due to this, countries such as China and India were found in the top ten while, surprisingly, countries like the US and Japan came 14th and 16th respectively. Success also relied on having good research activity in a ‘near-to-market’ research sector such as healthcare and IT.

The Government has placed a huge emphasis on forging links between academic researchers and companies.  All of the new research centres being announced this year by the Department of Jobs, Enterprise and Innovation, must have major involvement by companies who act as research partners. Mr. Baty said that universities in Ireland will need to establish how they can help local businesses, describing the survey’s successful universities as, “…getting much more professional, much more focused and are going into businesses, making sure they get a lot of money.”

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Autumn Education Events

evening courses and open daysAutumn is the perfect time of year to acquire new skills or develop existing talents. Universities, colleges and training bodies re-open throughout the country with a wide variety of exciting courses on offer including third-level qualifications, professional part-time courses, and evening courses in a multitude of subjects; including general interest and hobbies. A number of these educational centres are holding ‘Open Days’ on which you can avail of information on the range of courses. One of these courses may help to brighten and enlighten your Autumn nights.

Here are a few dates for your diary:

• Ballyfermot College of Further Education are taking enrolments for their Adult Education courses on the evenings of September 2nd, 4th, 9th and 11th at 7-8.15pm. All classes commence on September 16th. www.bcfe.ie

• Cork Institute of Technology will be holding information/ registration evenings on September 3rd-5th at 6-8.30pm where a wide variety of courses are available to register for. www.cit.ie

• Dorset College is holding an open day on September 4th. They offer a range of part-time and full-time courses including law, Montessori and computing to name a few. www.dorset-college.ie

• IBAT College is having an open evening on Wednesday September 4th at 5-7pm in its Temple Bar Campus. They are currently enrolling for all courses and provide free courses for job seekers where you can study part-time two evenings a week to re-skill in a growth business area. www.ibat.ie

• Institute of Technology Blanchardstown is holding an open evening on Wednesday September 4th from 5-7pm. Applications are open for part-time courses starting on 23rd September and registration is online. www.itb.ie

• Athlone Institute of Technology is holding an information and registration evening for evening and part-time courses on Thursday September 5th at 5.30-8.30pm. www.ait.ie

• Galway Mayo IT Castlebar will open on Thursday September 5th from 7-9pm to take enrolments, fee payments and to answer any questions on the courses. They provide many part-time and full-time accredited Lifelong Learning courses. www.gmit.ie

• Independent College Dublin is holding an open evening on Saturday September 7th at 5-7pm. They offer a range of courses including evening diplomas, online courses and corporate training. www.independentcolleges.ie

• Carlow Institute of Further Education is open for enrolments and advice on courses on September 9th and 10th. They provide part-time education, business and commercial training services and hobby and leisure courses. www.carlowife.ie

• Drogheda Institute of Technology is having two open days and evenings, on September 9th and 10th from 10am-3pm and 7-9pm, for their night classes. Enrolments can be made online now. www.dife.info

• O’Fiach Institute of Further Education is holding two open evenings on September 9th and 10th for information on night classes. susan.mcgovern@ofi.ie

• Cork College of Commerce is holding an information evening for night courses on September 10th from 6-8pm. The night class prospectus can be viewed online at www.corkcollegeofcommerce.ie

• Ballymun Whitehall Education Fair: Thursday September 12th from 9am – 1pm. This a free event where you can check out training courses, evening classes and get information about starting back to college. www.ballymun.org

• St. Oliver’s Community College Drogheda is having an open evening to register for night courses on September 16th from 7-9pm. Enrolments can also be made online. www.louthnightclasses.ie

Evening courses may vary but generally courses run in two terms; one starting in September and the next starting in January. These short courses can appeal to people with other commitments for example, parents of young children. Several popular occupation training and distance learning courses also have ongoing dates throughout the year so there is no need to feel confined to the typical course terms. The Open College, ITEC and IT Sligo are just some examples of institutions that allow for flexible learning at a time that suits the student’s needs. With a little research on the colleges and courses, you could find one that will interest, educate, and entertain you this Autumn.

Resources
Open Day Listings on Findacourse.ie
Evening Courses Feature on Findacourse.ie

Author
Fiona McBennett

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September 2013 E-News

Findacourse.ie Monthly E-Bulletin
September 2013 E-Bulletin
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Education NewsAutumn Education Events
Education News
Autumn is the perfect time of year to acquire new skills or develop existing talents. Universities, colleges and training bodies re-open throughout the country with a wide variety of exciting courses on offer including third-level qualifications, professional part-time courses, and evening courses in a multitude of subjects; including general interest and hobbies. A number of these educational centres are holding ‘Open Days’ on which you can avail of information on the range of courses.

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Featured Educator Communications and Management Institute
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CMI, Communications & Management Institute is a leading college offering part-time Diploma courses. These night courses are internationally accredited, real industry focused, and aligned from level 5 to level 9 on the framework. Evening Courses include; Management, Project Management, Environmental, Quality, Procurement & Supply, Logistics & Transport, CSI & Forensic Science, Retail, HR development, and several more. Courses offered by class and by distance. Class courses are held in Dublin city centre and Distance online courses offered throughout Ireland.

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ITEC Fashion, Theatre and Media Make Up Diploma
ITEC Fashion, Theatre and Media Make Up Diploma, Dublin City

The Fashion, Theatre and Media make-up course will qualify you as a make-up artist able to understand and carry out make-up application for the general public as well as specialised types of make-up such as special effects and stage make-up. Upon successful completion of a portfolio of 35 looks, as well as theory exams and practical examination, this make-up course leads to the ITEC diploma.

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Professional Certificate in Insurance
Professional Certificate in Insurance, South Dublin

The PCI Programme is a subsidised, full time course, taught over four months to prepare students for four examinations. Successful graduates will gain minimum competency qualification – Accredited Product Advisor (APA) – recognised by the Central Bank of Ireland. This certification is highly sought after in today’s General Insurance sector.

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Category Focus Childcare
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The demand for high quality childcare continues to increase in Ireland and as a graduate in this sector, you are entering a flexible career with a wide range of placements to choose from. A level 5 Fetac award in Childcare could gain you employment in creches, nurseries, playgroups, early start programmes or as a classroom assistant in a special school. For more details about Childcare courses view our Childcare Courses Category on Findacourse.ie or view our childcare articles page at the following link – Childcare Articles
Featured Article Gap Year
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A Gap year before embarking on third level can be that necessary bridge to enlightenment and maturity for young adults before hitting college life. It can also be used if CAO choices did not work out as planned and the student wishes to choose an alternative CAO course for the following year. A Gap year does not have to be a ‘doss year’ with the right plan in place, it could one day be the talking point to get you that much sought after position or sometimes it reveals to ‘gappers’ a career that is for them as opposed to their subsequent..

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College Open Days
Upcoming Open Days
Open days can be a great way of evaluating a college and getting a flavour of what you can expect in term of facilities, location and class tutors. See a selection of upcoming open days and open evenings on Findacourse.ie

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Education Guide

New Education Information Guide helps adults to get on course

adult-education-guideSignificant reforms in the further education and training sector should not affect adults accessing education and training, according to Berni Brady, Director of AONTAS, the National Adult Learning Organisation.

AONTAS has just published the latest edition of ‘What Next’ – an Information Guide for adults thinking of returning to education.  The guide contains the most up to date information about education and training opportunities around the country, details on finance and funding, useful contacts and services.

The number of adults in education continues to rise, with well over 300,000 adults opting for a short course for pleasure, or investing in a longer term qualification to improve their employment prospects.  ‘The range of new initiatives such as Springboard adds to the choice available to adult learners, especially those looking for flexible, part time options, ‘said Ms Brady.  However, there has been a slight decrease in the number of adults returning to full time third level education.  ‘This may be due to the availability of other options such as Springboard which is currently offering 6,000 free part time third level education places to adults’ said Ms Brady.  ‘Furthermore, people contacting us indicate that finance is as big an issue for adults considering  third level education as it is for school-leavers’ said Ms Brady.  Numbers accessing the Back to Education Allowance, which allows adults to retain their Social Welfare payments while they complete second level or third level education increased again this year – from 24,999 in April 2012 to 27,830 in April 2013.

The pace of reform underway in further education and training continues, so that the sector can rise to the challenge of unemployment.  ‘There are three structural developments of significance to the sector, said Ms Brady.  On July 1st, the Education and Training Boards opened their doors to the public, replacing the former VECs.  Later this year, SOLAS, the new Further Education and Training Authority will be established.  The Department of Social Protection has also been rolling out new Intreo services in social welfare offices around the country which will offer job seekers with information and advice about education and training.  These changes combined should help the services provide a greater response to the education and training needs of people who are unemployed, and in the long term should result in better services and outcomes for adult learners’ concluded Ms Brady.

Any adult thinking about returning to education who wants to consider their options should contact AONTAS for a free copy of ‘What Next’.  AONTAS has also set up a Freephone Helpline with support from the EU Lifelong Learning Programme.  Contact 1800 303 669 with your query.

VIEW EDUCATION INFORMATION GUIDE

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Autumn Evening Classes

Autumn Evening CoursesIt’s that time of year again; gone are the long, lazy days of Summer and instead there’s a chill in the air, the trees are beginning to get their warm, golden highlights and the evenings are drawing in. There’s a certain exciting ‘back to school’ or ‘fresh start’ feeling that comes over most of us in the Autumn, even if our school days are well behind us, so why not seize it and sign up to one of the many evening classes that are available!

Studying in the evening is a great way to pass the cold, dark nights and an excellent opportunity to learn a new skill, language or maybe even develop a hidden talent, as well as make new friends and socialise with like minded people. Attending evening classes allows for learning in a more relaxed and informal environment than college and the class sizes are smaller; meaning that there is more time for one to one interaction between the teacher and the pupils.

Nowadays, there is something for everyone when it comes to evening classes. You can study anything from psychology to painting and everything in between. Evening classes can be purely for leisure and provide an opportunity to express creativity, or they can help to start or develop a career by improving knowledge and skills for certain work and providing an introduction to or further study in an area.

The qualifications you gain from evening classes can really help to build self confidence and enhance your CV when looking for employment. Evening courses, such as the ones provided by FÁS, can be used to up skill for professional development and can also provide certifications on completion. Colleges around the country also offer evening diploma courses in areas such as law, marketing and criminology to name just a few.

Evening courses can be a great ‘taster’ experience for someone who may be interested in changing direction in their career, while still allowing them to work in their current job. They are perfect for people with busy lives as there is a lower level of commitment involved compared to studying full-time in college, with courses generally running once a week for a set period of time.

So check out what evening classes are on offer near you. Take this opportunity to make your ‘fresh start’ by learning what you have always wanted to learn and being who you have always wanted to be.

Resources
Colleges Offering Evening Courses – www.findacourse.ie/courses/evening-courses Adult Education Information – www.findacourse.ie/news/category/articles/adult-learning

Author
Fiona McBennett

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Student Grant May Be Cut

student grantStudents could be facing a double hit in the upcoming budget in October as the minister for education, Ruairí Quinn, may be cutting student grants as well as increasing the cost of college fees. According to the Sunday Independent, the minister is under pressure to make cuts of up to €106m in his department and cutting the student maintenance grant is one of many plans being considered to save money.

The student contribution (a charge payable to colleges to cover the cost of student facilities and exams) is set to rise by €250 each year for the next three years, bringing it up to €3,000 in 2016. Earlier this year, students took to the streets in Dublin to protest against this rise in college fees. The Union of Students in Ireland has said that an increase in the cost of third-level charges would be “ludicrous” in a time of financial hardship for students and families. Public spending minister, Brian Howlin, has said that the increase is necessary to “help maintain higher education services.”

According to a survey carried out by the Irish League of Credit Unions, the current average monthly cost of attending college is €516 a month, an increase from €484 in 2011. The survey also showed that one in twelve students will have to drop out of college this year due to financial strain, with the average student working 18.5 hours a week to pay their way through college.

Last month Minister Quinn proposed that those applying for a student maintenance grant would be subject to a means test but this is said to have been postponed due to costs and has been replaced with a straight cut to the grant. The college maintenance grant, currently at around €3,000, is paid to approximately 100,000 students each year and is a contribution towards living costs. Currently, depending on their income, some parents are eligible for a full or part grant in respect of the student contribution charge; these proposed cuts mean that parents may be hit twice.

These government plans have coincided with the publication of CAO first round offers and this year, a record number of offers have been made to 57,627 hopeful students. Points for business, science, engineering and technology have all gone up as students aim to secure jobs in the new economy.

College lecturers have warned that the standard of third-level education will be damaged by these continued cuts. The Union of Students in Ireland has promised to fight against the “threat to slash student grants”, its president Joe O’Connor said that, “The government and minister Quinn must be aware that students will not take this lying down, and will take their opposition to the streets, to constituency offices and to the ballot box.”

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Fiona McBennett

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CAO Offers and Starting College

cao offersSince August 14th, when the Leaving Certificate results were released, emotions have no doubt been running high all over the country. Whether you are thrilled or disappointed now is the time to get clued up on your options in terms of picking a course as well as getting all the information you need on starting college.

First round offers were made on Monday August 19th and applicants who have filled out both sides of their CAO form and attained sufficient points will be offered two places; one for a level 7/6 course (previously known as diploma courses) and another for a place on a level 8 degree course. These students can only accept one of these offers. The closing date for accepting the first round of offers is August 26th at 5.15pm.

Round two CAO offers arrive by post on August 29th. This means that students, who missed out on their first preference in round one, may be offered a place for a higher preference course if a place becomes available, regardless of whether or not they have accepted a place on another course. If a student feels that their results are unfair, they have the option to view their scripts by returning an application to their school on August 20th. Appealed results are then available by mid-October and if an appeal is successful, the CAO may offer a place to any student who has secured the required points.

Don’t panic if you did not get an offer through the CAO on the first round, you may get an offer in the second round and if not, there are many other options available such as; travelling abroad to study, taking a PLC course, taking a vacant college place (many of which are available in the private college sector) or repeating.

If you get an offer of a place but would like to defer taking it for a year, then you need to get agreement from the appropriate college. All colleges will consider an application for a deferred entry but it is strongly advisable to check with the admissions office of the college you have applied to about the conditions on which a deferral entry might be granted. All communication regarding deferrals must be sent to the appropriate college and not to the CAO. When you are taking up the place the following year, you must then reapply for the course through the CAO and indicate that the place is a deferral by ticking the appropriate box on the application form.

When it comes to college accommodation there are usually two main types if you are living away from home; digs and college residences. Digs are ideal for first years that don’t want the hassle of cooking or cleaning but still want the independence of living away from home. Two main factors to bear in mind are what the landlord/lady is like and also the quality of the accommodation. It’s also worth looking into whether or not you will be sharing a room, if you will be able to study there and if you are able to stay there at weekends.

College residences are ideal for their location and living on campus obviously means you are at the centre of college life and nearer the student bar! It’s worth remembering that because of their handy location, college residences do tend to be more expensive than digs. It’s best to get looking for somewhere as soon as you have accepted a college place and you know where you will be based. While it can be daunting moving away from home for the first time, there will be many other students in the same position as you and it is a great opportunity to make new friends.

Most undergraduate students attending publicly funded third level courses do not have to pay tuition fees. In order to qualify for free fees you must be undertaking a full-time undergraduate course of at least two years duration or shorter courses in certain institutes of technology. You must also be a first time, full-time undergraduate and in general you must not be repeating a year due to failed exams or change of course. There is no application for free fees, your suitability will be determined based on the information you give when you apply for a college place. An annual charge, called a student contribution, is payable to colleges to cover the cost of exams and student services, this can vary from college to college but it is usually no more than €2,500.

Student grants provide financial support to eligible students. There are two elements to the student grant; a maintenance grant and a fee grant. A maintenance grant is a contribution towards living expenses and a fee grant can cover all or part of your tuition fees, all or part of your student contribution and the cost of essential field trips. You may also be able to claim tax relief on tuition fees. Families who pay tuition fees for more than one student in a year can also claim tax relief on the second and subsequent student’s fees.

Starting college is an exciting opportunity to learn, make new friends and have great fun. There are options for everyone no matter what their situation, so take time to decide what’s best for you.

Author
Fiona McBennett

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253 Research Positions Announced

research positionsThe Minister for State for Research and Innovation, Seán Sherlock T.D., has announced that the Irish Research Council will make research awards totaling some €16.8 million. This will support 353 postgraduates and postdoctoral candidates in what is one of the single largest award events for Irish researchers this year.

There were over 1,600 applicants to the schemes and the winning researchers represent the best and the brightest of recent graduates. The funding by the Irish Research Council will provide support for innovative and creative ideas and kick-start research careers.

The Irish Research Council awardees will be funded through a multi annual investment of €16.8 million from the government with a further €2 million being invested by the EU and enterprise partners.

Minister Sherlock said that: “The awards now being made by the Irish Research Council provide significant funding for researchers in a wide range of disciplines in the areas of science, technology and the humanities. This funding supports a new generation of researchers and continues our emphasis on creating a vibrant research community which is essential for Ireland’s future economic growth and reputation as a knowledge society. The progress of our research system is a result of having a strong cohort of highly creative and innovative researchers who will be Ireland’s future leading innovators. Research investments have already had a very positive impact on Ireland’s development and highlights how research, development and innovation can contribute significantly to job creation and economic prosperity”.

Chair of the Irish Research Council Professor, Orla Feely, congratulated the successful candidates, saying: “The standard of applications was extremely high this year. Competition was fierce and the Irish Research Council strove to ensure that the most innovative, creative and excellent people and their projects were chosen for funding. In order to achieve this, over two hundred independent international assessors evaluated the proposals. We wish the awardees the very best with their endeavours and look forward to exciting outcomes.”

The Irish Research Council objective is to support excellent researchers, in particular at postgraduate and early stage postdoctoral levels. It uniquely funds a broad range of disciplines spanning the humanities, social sciences, business, law, sciences, engineering and technology. It encourages interdisciplinary research and engagement with employers and aims to support an expertise-driven research system in order to enhance Ireland’s innovation capacity and skills base in a rapidly changing global environment.

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NEET Levels on the Rise

courses for unemployedA recent report by the OECD, the Organisation for Economic Co-operation and Development, showed that there has been an alarming rise in youth unemployment in Ireland. According to this report, 15-29 year olds in Ireland spend less time in education (6.3 years) than their peers in other countries such as Denmark (8.9), Finland (8.4) and Germany (7.7).

The report states that, on average, young people in Ireland will spend more than 3 years unemployed, meaning that a large proportion of young people are at risk of finding themselves neither in employment, education or training (NEET); hampering their future chances of being in the workforce. Up until 2007 NEET levels were stable in Ireland at around 10%, however, when the financial crisis hit in 2008, NEET rates doubled to reach 22% in 2011. The proportion of NEETs is highest in young people in their twenties; with more than a quarter (28.1%) of 25-29 year olds in this position.

The report findings showed that in Ireland, 8.6% of 15-29 year olds who are not in education have been unemployed for more than 6 months, which is almost double the average of most other OECD countries. There is also a gradual departure from schooling after compulsory education is finished; at 17 the rate of enrolment is 97% but at 20 the rate drops to 58%.

Commenting on the report’s findings, TUI General Secretary John Mac Gabhann said the figures were “alarming and demonstrate the need to prioritise increased investment in education so as to ensure that this does not become a generation of long-term unemployment.” Mr Mac Gabhann also said that, “Consideration should therefore be given to how the Irish education system might best meet the needs of students.” The TUI is calling on the government to prioritise education in order to address this rise in youth unemployment and argues that the cuts in education between 2005 and 2010 have a part to play in this current crisis.

There have recently been changes in the education system which aim to tackle the country’s unemployment figures. The government has replaced the country’s 33 VECs (Vocational Education Committees) with 16 ETBs (Education and Training Boards) and soon FÁS is to be replaced by the new education and training authority, SOLAS. The Minister for Education and Skills, Ruairí Quinn, has said that these changes mark the beginning of a “new era for education and training in Ireland” and he recognised that there is a an urgent need for reskilling and training.

There have been criticisms over the years that FAS has not produced levels of employment expected of it and so SOLAS will certainly be under pressure to improve the current situation. With large numbers of young people unemployed and the number of VECs halved, the ETBs and SOLAS will have a challenging and important role in getting people back into the workforce and, in turn, helping to improve the economic situation in Ireland now and in the future.

Author
Fiona McBennett

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August 2013 E-News

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Education News – NEET Levels on The Rise
Education News
A recent report by the OECD, the Organisation for Economic Co-operation and Development, showed that there has been an alarming rise in youth unemployment in Ireland. According to this report, 15-29 year olds in Ireland spend less time in education (6.3 years) than their peers in other countries such as Denmark (8.9), Finland (8.4) and Germany (7.7)..
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Featured Educator – Professional Development Ltd
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Professional Development Ltd were one of Ireland’s first corporate training companies to achieve FETAC Accreditation. Popular courses on offer include Project Management, Train The Trainer, Management Training, Digital Marketing, Project Management, Finance, Communication Training and Customer Service Training..
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Computer Studies
Diploma in Computer Studies, South Dublin City

The Diploma in Computer Studies is a part-time programme of training and education leading to a professional qualification in Information Technology. This is a part time programme that is delivered over two academic years..

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Supervisory Management Skills
Supervisory Management Skills , Limerick, Galway, Cork and Dublin

This is a 2 Day Programme designed for people who are responsible for managing others within an organisation, including Supervisors, Middle Management and Team Leaders. It focuses on the key components required from supervisors to achieve the optimum for their team..

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Category Focus – Secretarial and Administration
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Interested in becoming a Legal secretary or Medical Secretary? or maybe you just want to pick up some skills such as dictaphone typing or become more adept at call handling and customer care. If so then check out our Secretarial and Admin Course Category for courses in these areas. You can also check out our article about Secretarial Courses
Featured Article – Short Courses
Featured Article
There are many of us who shy away from the idea of books, classrooms or lecture halls; even more so if we have sacrificed years of earning potential to get that ëessentialí degree under the belt. In recent times, many of us are faced with the harsh reality that our qualifications are defunct in todayís cruel employment market..
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College Open Days
Upcoming Open Days
Open days can be a great way of evaluating a college and getting a flavour of what you can expect in term of facilities, location and class tutors. See a selection of upcoming open days and open evenings on Findacourse.ie
College Open Days >>
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Payroll Training

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Marketing and PR – Making Your Mark

sales and marketing coursesThe nature of commerce means that there will always be businesses looking for some form of promotion, so if you choose this career path then it should follow that opportunities for employment will lay in your path. However, it is not as easy as it sounds because the world of marketing and PR can be extremely hard to break into. You have to ensure that you stand out from the crowd. A marketing and PR course is one way to achieve this, but choosing the correct course will be important.

Marketing and PR courses are offered by a large number of institutes nationwide. The two can be offered together or separately, depending on the nature of the course. Most people taking courses like these are best to have at least rudimentary knowledge of both in order to forge a successful career.

In terms of career prospects, finding a job in public relations or marketing can be difficult in the real world and you really have to make an impact on companies and agencies. Having a diploma or degree gives you the formal knowledge that you need to catch their attention. Having samples of previous work and an online presence will also be an advantage. Choosing a course with a work experience option is a good idea as this will show that your skills have been tested (don’t forget to request a reference from your work experience provider). Coupled with samples of work, this will place you in a strong position when it comes to interviews.

Marketing and PR courses Ireland

The majority of marketing and PR courses come in the form of degrees, but are also available as diplomas or higher certificates. There are postgrad diploma’s or master’s degrees available as well if you want to take your education that one step further. The degree option will either last three or four years, with the third year of a four year course being a work experience placement. For those with less time looking for part time and evening course options there are plenty of courses provided by private colleges. These will be especially suited to those already in the field or in related fields and looking to add extra skill sets in this area.

All diploma and degree courses will contain certain modules. The basics would be marketing concepts, marketing environment, public relations, sponsorship, buyer and organisation behaviour, market research, sales forecasting, budgeting, recruitment, marketing and planning at home and abroad, branding, advertising, financial relationships, product planning, the law and crisis management. The courses may indeed include much more, and some of the modules may go under different labels, but each one will teach you the basics of everything you need to know.

The assessment for the individual courses will vary, but there will usually be some sort of practical project. Some may also include written examinations and other pieces of coursework. This may be worth a look because a project will give you more practical experience and provide portfolio material if required.

The colleges below all have a marketing and public relations course available and can provide an excellent start to any research:

1. http://www.gcd.ie – Griffith College Dublin – The diploma offered lasts for a year and is designed to offer a foundation for a career. It is a part time evening course, which is perfect for those already working in PR or marketing or wanting a career change.

2. http://www.hsi.ie – His Limerick Business School – The diploma course is completed over 24 weeks or 18 for an intensive course and a large chunk of it is online so you can complete it at your own leisure.

3. http://www2.wit.ie- Waterford Institute of Technology – This is a degree course that incorporates a work placement, thus giving you the complete qualification.

4. http://www.dit.ie – Dublin Institute of Technology – This master’s course incorporates more complex public relations practices and theory, thus taking your career one step further.

5. http://ww2.dkit.ie – Dundalk Institute of Technology – There is a range of marketing and public relations courses here to choose from so you can take you time to look through and choose the right one for you.

View more Marketing and PR courses on Findacourse.ie at www.findacourse.ie/sales-marketing-courses-c15.html

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Rise in Demand for Business Courses

cao choicesCAO application figures show that there has been a rise in the demand for third-level courses in business and commerce this year, with first preference applications up by 6.5%. The largest rise in student demand has been in agriculture and food courses, with an increase of 10%. Courses that have proved less popular for 2013 are dentistry, veterinary, primary school teaching and pharmacy; which showed a decrease in demand of 17% (this year’s biggest change). The total number of applicants to the CAO for 2013 was 76,120, down slightly from last year’s figure of 76,307.

The overall analysis of the 17 course groupings classified by the CAO show only small changes in application results compared to 2012 meaning that the points requirements should only vary slightly for most of the CAO offers on August 19th.  The number of students that have applied for honours degree courses is up by only 77  compared to last year, which will help to moderate the points also. The number of students seeking places in ordinary degree or higher certificate courses is down by 613.

The large numbers applying for places on the science and mainstream arts courses has shown only small changes in numbers since last year, with arts courses attracting the single largest number of applicants at 17,000. Science has seen a steady rise in demand year after year and this year’s figures show that applications reached 9,500. Demand for engineering and technology courses rose by 3.5% compared to last year and demand for commerce and finance has risen this year by 6.5% with approximately 11,000 applicants.

Dentistry fell by 7%, veterinary by 6%, physiotherapy by 4% and nursing by 2% compared to 2012. There was also a 2.5% drop in student demand for law. It is not a huge surprise that courses related to construction had only 195 students expressing a first preference. Applications for primary school teaching were down by 7.5%, a key factor of this decrease is most likely the difficulty teachers have in getting full-time jobs once fully qualified.

The results from the first choice applications gives a good indication of future trends. Colleges and universities assess these first choice results and use them to plan the number of places they can offer in their courses. Diarmuid Hearty, the President of Griffith College, has said that students are choosing courses that will provide jobs, such as agriculture, finance and IT. He said it was important for students to remember that they shouldn’t be making a decision based on the state of affairs in the country now and that students should be thinking long term, four or five years down the line, when they will be qualified and looking for work.

Author
Fiona McBennett

Resources
Find CAO Courses and Information at www.findacourse.ie/courses/cao-courses/

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July 2013 E-News

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