Course description
Overview
Designing product displays and shopping experiences is an essential element of fashion marketing and visual merchandisers are key members of the marketing team employed to maximise sales.
Portobello Institute’s QQI Level 5 Minor award in Visual Retail Display gives a comprehensive overview of the practical techniques and methods used in industry today. This visual display course is part of our popular Business of Fashion portfolio of courses and is available to study as a single module.
This module is run over ten weeks, during which you will attend 4 interactive webinars scheduled at different points during the programme. You will learn to apply all the core skills of visual merchandising, from using colour and arrangement to capture attention, lighting techniques, use of graphics, styling mannequins, point of sale displays, seasonal displays, and sale and clearance promotions.
Once completed, you can choose to progress onto one of our many other courses in the business of fashion. Or you can choose to complement the skills you will acquire during this course with the business skills of fashion buying and merchandising which is available as part of a booking package.
Why should I study this course?
This course is ideal if you have an interest in the creative skills needed to deliver imaginative visual retail displays. It is suited to those seeking to explore the role of a Visual Merchandiser, learn to create their own stunning visual displays, and to anyone looking to find a way in to this interesting and rewarding career.
The award you will achieve upon completing this course, can form the academic basis for continuing your learning journey to a degree or if you already hold a degree, to a postgraduate certificate in Fashion Buying and Merchandising. This course is also an excellent choice if you are interested in adding new skills to your existing role. It is also suited to you if or you are interested in exploring a possible career change and would like to gain more insight before committing to a longer programme of study.
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