Course description

For full course description and to enrol please see our website www.malahidecsadulted.ie

Course Description:

Public Relations
Writing Press Releases
Sponsorship
Organising Functions
Storytelling Photography
Creating Digital Newsletters
Content Creation
Crisis PR
Revision
Exam

Course suitable for:

Anyone with an interest in understanding how (good and bad) PR dominates media coverage around the world.
People who work with voluntary organisations who want to create content and attract publicity.
Those who want to enhance their CVs by adding a skill which is highly valued in the current business environment.
Recommended Text: Note this is not a compulsory text for this course. This book is recommended reading if you choose to pursue a career in the field.

“Public Relations – a Practical Approach”, Ellen Gunning, Macmillan Higher Education, 3rd Edition (2018). Useful Academic text if planning a career in Public Relations.

Course Day & Time: Monday 7.30 – 9.30

Start Date: 29/01/24

Cost: €220 (Payment Plan option is available – 2 payments of €110)

Course Format: Face to face in class with tutor. Maximum of 12 students

Venue: Malahide Community School

Duration:

10 weeks
One evening per week
project based assessment

Examination: Project based assessment

Tutor: From the Irish Academy of Public Relations

Enrol: Registration is available by going onto our school website www.malahidecsadulted.ie
and clicking on the ‘Enrol Here’ button.

Enrolment for this class will open 06/12/23

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