DB 533 – Higher Certificate in Business in Marketing

CAO CODE: DB533 Higher Certificate programmes at DBS have a very practical focus and are ideal for students who prefer to ‘learn by doing’. This Higher Certificate in Business Studies in Marketing places a strong focus on the world of marketing. Marketing is an exciting, vibrant and dynamic area impacting on all our lives. From the major multinationals to the local corner shops, identifying customers and meeting their needs is critical to business survival and success. For many, this makes marketing a particularly attractive and interesting career path. This course is designed to equip students with business and marketing knowledge and practical skills, which will form the basis for commencing a career in a marketing-related context in business. It also provides a basis for progressing to higher level academic qualifications. Students who successfully complete the higher certificate programme can achieve full degree awards through further study.