** Highly Rated ** The Public Relations, Marketing, Advertising and Sales diploma level 6 qualification is delivered by highly qualified and skilled professionals who offer unique insights to these areas from an Irish and international perspective. Students will acquire strategies and tactics to plan, deliver, manage, and evaluate Marketing, Public Relations, Sales and Advertising campaigns.
The course offers valuable insights as to how you can win new customers using various promotional tools. A strong Sales section has been included which is essential in the current challenging business environment. How to implement a Media Strategy and effective PR plan is explored.
The latest internet marketing tools are examined and a practical Marketing Communications project is added which you will find highly rewarding. Setting up a plan to include cutting edge online marketing tools to include Google campaigns can be included in your project.
Diploma in Public Relations, Marketing, Advertising and Sales – International Award: ICM (20 wks)
Award Body: ICM Institute of Commercial Management (UK)
Level 6 Component Award in Marketing Communications – National Award (10wks)
Award Body (s): QQI - FETAC Further Education Training and Awards Council
for more info contact CMI College www.cmi-ireland.com
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