This course commences on Thursday 27th September 2018 and runs for ten weeks.
SOCIAL MEDIA & ONLINE TOOLS FOR BUSINESS
Confused about social media and the internet? Learn how to use social networks to promote your business to a relevant audience. Find out how to ensure that your business shows up in Google searches, and how to get the best value when using Facebook advertising. All levels of experience are welcome!
Topics covered include: WordPress | Search Engine Optimisation | Google Tools | Social Media | Online Advertising
On completion of this course, participants should be able to:
– Establish and carry out an online marketing plan.
– Use social media platforms for marketing purposes (Facebook, Twitter, YouTube, LinkedIn, Instagram, Snapchat), as well as the paid advertising options across these platforms
– Set up and maintain a business web page or blog using WordPress with best practice SEO (Search Engine Optimisation) methods.
Tutor: Deirdre Foley PhD Student, Dept. of History and Geography, Dublin City University
Registration for our courses is available by going onto our school website www.malahidecs.ie and clicking on the ‘Enrol Here’ button on the right-hand-side of the screen, by postal registration using the form on the inside cover of our Programme or on our walk-in enrolment night on Monday 17th September 2018, 7:30pm – 9.00pm. Students can meet the course tutors at this session. Complimentary tea/coffee will also be available at this enrolment/open evening.