Portobello Institute Fashion Buying and Merchandising courses can be taken fulltime, or as a part time evening course. As a fashion buyer your job will be to attend the shows held in the fashion capitals of the world, forecast the trends, buy the right clothes at the right prices and release them at the right time ensuring profits and growth for the company. But Fashion buying is only one half of the story! Fashion merchandising is equally important. As fashion trends change from season to season, the role of the fashion merchandiser is to track and analyse market trends keeping in mind production costs and previous sales. And most importantly – to advise the designer the direction to take that will be in line with their profile.