DT 412 – Bachelor of Science (Tourism Marketing)

Area:
Dublin City
Price: -
Duration: 4 yrs
Type:
CAO and Third Level

Course description

DT412 This four-year honours degree offers an academic foundation in the cognate discipline of marketing as applied to the national and international tourism sectors. Its strong focus on marketing is nevertheless supportive of a broad business and management perspective, directed at the tourism industry. It thus provides graduates with the firm basis of a business career in the management and marketing of tourism enterprises such as visitor attractions, destination management companies, tour operators, travel agencies, hotels, conference centres and management bureaux.