Course Detail

The ICM single-subject Diploma in Sales Management has been designed for people who want to make their career in sales management.

It is also suitable for those already in employment who seek to develop their selling and sales management skills.

Diploma in Sales Management topics are:
Planning Markets and Niches
Strategic Selling
Relationship Selling
KAM (Key Account Management)
Sales Communications
Time Management
HR Issues & Motivation
Performance Rewards And Incentives
Customer Service Issues

Course Aims, Length and Entry
The course is run on one evening per week for 3.5 hours each evening for 15 weeks. Entry: ICM operates an ‘Open Entry’ policy but prospective students should note that the following entrance qualifications are recommended for those wishing to undertake the Certificate programme:
1 Five GCSEs at grades A, B or C (or equivalents)
2 A suitable BTEC National Award
3 Any qualification equivalent to the above

Applicants over the age of 19 who do not hold one of the recommended entrance qualifications may also register for the programme providing they have been in full-time employment for a minimum of two years.

Examinations: Externally set and marked by the ICM examinations are held in March, June, September and December each year. Candidates must be registered and paid-up Student Members of the Institute at the time they undertake the examinations.