This is an exciting programme that takes you to the heart of business. By employing a practical approach and setting you the task of running your own businesses in each of the three years, you will learn to thrive as a professional decision-maker or as an entrepreneur in the business world.
The businesses you will run are: stalls in Dun Laoghaire People’s Park (year 1), an online business on eBay (year 2) and a social enterprise (year 3). These businesses are assessed across a number of modules.
Lecturers provide ongoing feedback to help you get the greatest value from your efforts. Continuous assessment exceeds 80% of the total programme assessment.
What modules will I study?
Enterprise Management, Entrepreneurial Learning, Marketing, Enterprise Finance I, Business Mathematics, Computer Applications, Elective
Entrepreneurial and Organisational Behaviour, Internet Applications, Integrated Marketing Communications, Enterprise Communications, Enterprise Finance II, Economics
Advanced Enterprise Management, Management Information Systems, Market Research, Critical Thinking for Entrepreneurs, Enterprise Finance III, Enterprise Law
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